I co-founded the Worn By fashion brand at Point Blank. A canvas for freedom of expression through type and imagery mixed with my passions in photography, music, sport and film. The simple idea to find classic well known iconic heroes wearing T-shirts sporting diverse designs each with a different story to tell.
Inspired by Levis vintage range we set out to create the coolest, authentic T-shirts worn by all. VH1 were chosen as our preferred partner working with exposure as the PR agency to find the most influential people in the worlds of music to film wearing our garments. It was featured in publications from Times Style to Vogue. Being featuring in these magazines allowed Worn By to be stocked in such luminary stores as Collette Paris, Liberty London and Urban Outfitters USA, and literally worn by a host of stars & celebrities across the globe.