J. P. Hackett launch at 14 Savile Row

14 Savile Row. An elegant, historical building formerly owned by Hardy Amis. Now the rightful home of Jeremy Hackett, it’s a venue fit for his beautiful handmade and bespoke suiting and accessories. The build was a true labour of love that took over two years, which meant that the creative team had the opportunity to be part of the project from beginning to end, creating everything from the hoarding and branding to the website and the film that accompanied the launch party in November. Here are just a few of the elements created.

Creative Direction and story. S.F. Wallington.

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These beautifully photographed mannequins by Jethro Marshall were given the Hackett twist by placing various painted gentlemanly objects placed in the hand of the mannequins to give the collection a modern but quirky feel. Creative Direction and idea. S.F. Wallington

Three teaser films that were created by the wonderfully talented Aaran Cawte for the launch of 14 Savile Row that traced the history of 14 Savile Row and it’s occupants. Styling inspired by the late great Peter Beard. Distributed in-store, online and social.

Whilst the building was being renovated we enlisted the help of talented illustrator Mr Slowboy to bring Jeremy Hacketts quirky vision to life with humorous results.